
If Microsoft loses its appeal, then it will essentially be up to Activision to secure similar licensing deals with these distributors. It also struck a similar deal with Nintendo in December. They included ten-year contracts with cloud-gaming services including NVIDIA Geforce Now, and smaller competitors such as Boosteroid and Ubitus. In a bid to assuage regulators, the tech giant had struck high-profile deals to bring Xbox PC and Activision franchises, including CoD and Overwatch, to rival platforms. The UK also threw doubt over Microsoft’s plans to add Activision games to other gaming platforms, including Nintendo consoles.

It said that a decade was plenty of time for Sony to create a CoD rival, signalling that it was prepared to pull the rug out from underneath its competitor as soon as the deal timer ran out. In fact, Microsoft had already indicated that it wasn’t interested in extending that commitment.

PlayStation owners, in particular, may have been sceptical about Microsoft’s assurances to keep CoD on Sony’s consoles for ten years. New West End Company BRANDPOST | PAID CONTENT.
